• JurisTech Acquires Personal Finance Company, iMoney

    The acquisition allows both companies to expand their services and solutions to drive a common goal – improving the financial well-being of consumers

    Kuala Lumpur, 26 August 2020 – JurisTech (Juris Technologies), a fintech company, has announced today its acquisition of iMoney.

    JurisTech is a leading Malaysian-based fintech company, specialising in enterprise-class software solutions for banks, financial institutions, insurance providers, and telecommunications companies in Malaysia, Southeast Asia, and beyond.

    “With the world heading towards digital banking, banking is no longer just a transactional business but also an end-to-end experience for consumers, from education to a holistic user experience. We are delighted to have iMoney join us in our journey to expand our innovation by offering beyond just enterprise solutions to our clients. We are now poised to bring more value by offering a more holistic end-to-end solution to our clients. From marketing, to onboarding consumers digitally, to providing immediate decisioning through artificial intelligence (AI) and straight-through processing, JurisTech and iMoney will help elevate and shape the future of the financial services industry,” said See Wai Hun, co-founder and CEO of JurisTech.

    “It has been an incredible and satisfying journey in the past eight years empowering consumers to make intelligent decisions on money matters. We are proud that our team has grown and expanded our expertise to help our partners in the banking and finance industry to collaboratively educate consumers in their personal finance. Now, as part of JurisTech, we are excited to bring more enhanced capabilities to our clients and continue to serve our customers with impactful content and services. With the technology capabilities of JurisTech, we can now provide a better experience to consumers including more refined product matching capabilities and improvements in customer journey to make applying financial products easier,” said Lee Ching Wei, founder of iMoney.

    iMoney’s websites and services are leveraged by millions of consumers in Malaysia, and since its inception, the iMoney Learning Centre has become the household guide for all generations to educate themselves on personal finance. It also serves as a platform for some of the largest banks, insurance companies, takaful operators and government bodies, to reach consumers and educate them on money management and financial products.

    “We realise our consumers deserve to understand and learn more about any financial products before applying or investing in them. By offering financial marketing services to our partners, we are able to make a bigger impact in educating Malaysians on banking and financial products,” added Lee.

    iMoney started out offering advertising on its website and other digital assets and content marketing services to its partners, but due to demand from its partners, it has extended its offerings to cover financial services marketing. This includes marketing services such as brand and marketing campaigns, creative services, content marketing, digital marketing as well as social media campaigns and content.

    “iMoney is already a well-known brand in Malaysia for its efforts in lifting the financial well-being of Malaysians. Bringing the two businesses together gives us a fantastic platform to offer complete solutions for both B2B and B2C partners in the finance and banking industry. The iMoney and JurisTech teams are already working closely together and sharing their expertise in technology and financial services marketing,” said See.

    Faster loan approvals and accurate matching of the right financial products for consumers can only be achieved with superior technology coupled with consumer know-how. Together, the two businesses are set out to transform and revolutionise the financial services industry.

    About JurisTech

    JurisTech (Juris Technologies) is a leading Malaysian-based fintech company, specialising in enterprise-class software solutions for banks, financial institutions, and telecommunications companies in Malaysia, Southeast Asia, and beyond. Founded in 1997 amidst the Asian financial crisis, JurisTech’s contributions and drive to revolutionise the financial industry in Malaysia has garnered numerous awards, including Best Innovation and Best Use of Technology from Star Outstanding Business Awards.

    JurisTech’s founders were recognised globally as high-impact entrepreneurs when they were selected to be part of Endeavor, a non-profit organisation in 2014, and CEO See Wai Hun was named EY Woman Entrepreneur of The Year 2019 in Malaysia. Living by the motto, “The right software, exceptionally delivered”, it is the main driver of the company’s growth, success, and achievements.

    JurisTech Website: JurisTech.net

    About iMoney

    Founded in 2012, iMoney is the leading personal finance company for consumers to learn about personal finance matters as well as compare and apply for financial and utility products. Lee Ching Wei, the founder of iMoney was selected to be part of the Endeavor network in Malaysia in 2016.

    With a mission to empower consumers to make intelligent money decisions, iMoney is focused on working with financial services providers ranging from banks and government organisations to fintech start-ups to educate Malaysians on personal finance matters. Having worked with over 50 partners to date, iMoney has executed a variety of effective multichannel campaigns aimed at engaging the everyday Malaysian in personal finance topics. The team also constantly innovates financial tools like the iMoney CreditScore to help consumers make more informed financial decisions.

    iMoney Website: iMoney.my

    By | 2021-09-15T18:44:13+00:00 26th August, 2020|News|

    About the Author:

    Mei Yee is an alumnus of JurisTech previously heading the corporate strategy and Marketing and Communication team. She has a great passion for entrepreneurship and loves to read anything related to the tech world.